We believe snowboarding transforms us, unites us and shapes our connection to nature.
United Shapes exists to enrich the snowboard experience and culture. We believe immersing ourselves in the mountains transforms us, humanizes us, heightens our senses and strengthens our connection with nature. Our premium, aspirational shapes inject wonder into every turn, opening the door to progression and fulfillment. Our stories shape a more distinguished snowboarding lifestyle, accentuating a new voice within snowboard culture.
Mission
We are inspired by the ‘Golden Era’ of 90s’ FreeRide snowboarding. We embrace simplicity: the art of the turn, the stillness of the forest, the surrealism of the high peaks. Expression, flow, experience. This is our core.
We believe everyone benefits from being active, creative, explorative and introspective. We celebrate snowboarding’s universal experiences and sensations: gravity, momentum, the turn, conditions, community – pathways to common ground.
Snowboarding is a young sport with a strong and influential past. We strive to pay homage to snowboarding’s rich history and revered people, places, brands, products and ways of thinking. Through curation, refinement, innovation and forward thinking, we chart a positive path forward.
We believe in shaping a more distinguished snowboarding lifestyle: elevating culture through well designed, premium products with deeper soul and purpose; amplifying elegant, inclusive and aspirational storytelling.
